Digital Advertising & Marketing 101: Take The Complete Guide

Last Update November 23, 2020
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Learning Objectives

From one-off customer satisfaction surveys to brand tracking surveys that are administering on a continuous basis, they provide the information that marketers need to understand how their products, services and brands are seen by consumers.
In Analytic Methods for Survey Data, statistical learners will become familiar with established methods for converting survey responses to insights that can support marketing decisions.
Techniques discussed include factor analytics, cluster analysis, discriminant analysis and multi-dimensional scaling.

Target Audience

  • Students
  • Business Owners


4 Lessons18h 45m

Factor Analytics

Tell me your services
What is your products
Do this quiz

Cluster Analytics

Multi-dimensional scaling

Your Instructors


35 Courses
20 Reviews
6 Students
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All Levels
Duration 18.8 hours
4 lectures

Material Includes

  • Videos
  • Booklets

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